Crickets? Rethink Your Livestream Strategy
Few may watch your livestreams, but that doesn’t mean only a few can benefit from that content. Discover how to expand its reach across your marketing strategy.
Tag: startup
Web Development Is Getting Too Complex, And It May Be Our Fault
Front-end development seemed simpler in the early 2000s, didn’t it? The standard website consisted mostly of static pages made of HTML and CSS seasoned with a pinch of JavaScript and jQuery. I mean, who doesn’t miss the cross-browser compatibility days, right? Fast forward to today, and it looks like a parallel universe is taking place…
How To Help Your Internal Teams Fall in Love (or in Line) With Innovative Ideas
You need new energy and more creative approaches. You need the team to get out of its content and marketing rut. But if the org chart doesn’t change, you’ll just keep shipping the same old content.
A Guide To Designing For Older Adults
Today, one billion people are 60 years or older. That’s 12% of the entire world population, and the age group is growing faster than any other group. Yet, online, the needs of older adults are often overlooked or omitted. So what do we need to consider to make our designs more inclusive for older adults?…
The CMO Disappearance Doesn’t Mean What Everybody Thinks It Does
Big brands ax the CMO role. LinkedIn talks about fast-growing jobs. Are they just wrapping the same old jobs in fancier, buzzword-heavy titles? Learn what it all means for marketing and what you should do to grow in the profession.
When Words Cannot Describe: Designing For AI Beyond Conversational Interfaces
Few technological innovations can completely change the way we interact with computers. Lucky for us, it seems we’ve won front-row seats to the unfolding of the next paradigm shift. These shifts tend to unlock a new abstraction layer to hide the working details of a subsystem. Generalizing details allows our complex systems to appear simpler…
The Advanced LinkedIn Ads Guide To Spending Less and Getting Better Results
B2B marketers find LinkedIn to be a treasure trove of their desired audiences. But reaching them with paid ads doesn’t come cheap. A LinkedIn Ads expert shares his tips, tricks, and strategies, some of which disagree with LinkedIn’s advice.
6 Easy Things You Can Do To Improve the Content Experience for Your Audience
How do you create a seamless content experience so your audience doesn’t even realize it’s an “experience”? Follow these tips.
Build a Robust Content Infrastructure With the Right CMS [Sponsored]
Content management systems can help align your content strategies with organizational goals, increase efficiency, and enhance your brand experience. Take these steps to capitalize on all that potential.
29 Days Of Inspiration (February 2024 Wallpapers Edition)
What will you make of the extra day that February has in store for us this year? Call an old friend, explore a new place, or get stuff done you have put off for so long maybe? Whatever you might have planned this month, our new collection of desktop wallpapers is bound to cater for…