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Thoughtful distribution gives your content its best chance of achieving success. But how do you know which channels and platforms to use? Follow this guide to ensure your choices align with your marketing goals and audience needs. Continue reading →
Kubernetes, also known as k8s, was coined by a Google engineer in mid-2014 and is now widely used throughout the developer ecosystem. According to the Kuberenetes Documentation: “Kubernetes is an open-source platform for managing containerized workloads and services that allow declarative configuration and automation. It enables developers to build containerized applications that can react to…
Isn’t it frustrating when someone asks for your input and then never says whether anything came of it? Don’t be that person. Try this step-by-step plan to keep you in good standing with your content advisors – and their good ideas flowing. Continue reading →
Need to increase your content output? Employee-generated content could be a win-win solution. Use these tips to activate their interest, overcome common objections, and strengthen your supply of engaging stories. Continue reading →
What does it take to design a new website in 2022? Well, it’s possible to break this process into a few steps. You likely start with choosing a domain name for your website and buying it. Next, you will compare various hosting services and choose the one that satisfies your needs, and lastly, you will…
In this episode, we ask how one man can go from designing websites for local bands to heading up Google Fonts Knowledge. Smashing’s Vitaly Friedman talks to Elliot Jay Stocks to find out. Show Notes Google Fonts Knowledge Smashing Conf San Francisco 2022 Elliot’s personal website Elliot on Twitter Weekly Update Performance Game Changer: Browser…
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When it comes to cyber safety, the protective measures your CMS takes can mean the difference between a seamless customer experience and serious breaches of trust. Let’s explore how to select CMS tech with greater confidence. Continue reading →
Too often, content marketers set goals that their business leaders don’t care a lot about. (Brand awareness, anyone?) Here’s how to speak their language and set goals better connected to the business. Continue reading →
In the world of HTTP Headers, there is one header that I believe deserves more air-time and that is the Server-Timing header. To me, it’s a must-use in any project where real user monitoring (RUM) is being instrumented. To my surprise, web performance monitoring conversations rarely surface Server-Timing or cover a very shallow understanding of…
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Personalized content remains an elusive goal for many marketing teams. But is that even the right goal? Robert Rose argues that you’ll get better results from getting personal before you personalize. Continue reading →
