The Federal Aviation Administration (FAA) released 20 pages of training materials concerning the collection, processing, and analysis of biological evidence following fatal aviation accidents. The…
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Larry W. Bryant was a UFO researcher, writer, and government transparency advocate who pursued federal records through the Freedom of Information Act (FOIA). His work…
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How To Write and Publish an eBook: From Idea to Ink How To Write and Publish an eBook: From Idea to Ink Phuket Web Design Daniele PaisWrite and Publish an eBook can be daunting, especially if you’ve never done it before. But once you get into the rhythm of writing, editing, and publishing your content,…
Stop wasting time on the basic metrics. Take better aim at success by evaluating data more relevant to the content marketing goal, from brand awareness and lead gen to sales enablement and audience engagement. Continue reading →
No one’s saying you can stop paying attention to SEO. But Google’s approach to providing answers on SERPs makes it harder to earn clicks and traffic. But don’t worry, Content Marketing World 2022 speakers are here to help with SEO advice and ideas for the instant-answer age. Continue reading →
Last month, we hosted our first offline + online conference in San Francisco. It was also our first in-person conference since 2019, and we were extremely excited — and of course, a little apprehensive — to get back to in-person conferences again. In this article, we would like to share our perspective as organizers and…
In recent years, the web development community has rightfully spread the message widely that images are often the largest resource on any given web page. While many developers spend time optimizing other areas of a web page’s performance, reducing the size of images can have a bigger impact on performance than all other areas combined.…
Don’t let new email privacy features get your success metrics down. Pick a privacy-immune KPI and work to improve that number. Here’s how to do it. Continue reading →
Thought leadership is not just a badge any marketer can claim for their content. It’s a distinction that needs to be built on proven expertise and validated by your audience. Continue reading →
If you think that static rendering is limited to generic, public content that is the same for every user of your website, you should definitely read this article. Segmented Rendering is a new pattern for the Jamstack that lets you personalize content statically, without any sort of client-side rendering or per-request Server-Side Rendering. There are…
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What happens when you’re directed to “do more with less” in your content marketing program? It all depends on whether the focus is on the “more” or the “less.” Continue reading →
In software development, UX designers and software engineers can get locked in verbal combat, which feels like a chess game of debate and wordplay. I’ve been there too many times and have the battle scars to prove it. If there has been anything I’ve learned from conflicts in the software development process, it’s that it’s…
