Sunday, October 18, 2026

Video – Inside Schwarz Etienne, Discovering its History and Its Impressive In-House Watchmaking Capacities

Headquartered in a beautiful century-old villa in La Chaux-de-Fonds, Switzerland, the fascinating watch brand Schwarz Etienne is your typical independent watchmaking company. The company’s origins date back to 1902, when founding husband-and-wife Paul-Arthur Schwartz and Olga Etienne got married. From then on, the company would grow continuously, with the descendants of the founding duo also…

Introducing – The new Bell & Ross BR-03 GMT Green Lum

Known mostly for its military-inspired and pilot’s watches from the BR-01 and BR-03 series, the emblematic circle-within-a-square design, Bell & Ross has long mastered the use of luminescent materials, either to amplify functionality or to create striking models. All marketed under the Lum series, this ample use of Super-LumiNova has become a signature and is…

First Look – The New Armin Strom Mirrored Force Resonance Red

Since its streamlined redesign in 2022, the Armin Strom Mirrored Force Resonance has become the independent watchmaking brand‘s signature expression of one of the rarest mechanical phenomena in watchmaking. Without altering the movement, later editions have offered variations in colour and materials used, from the Manufacture Green and Ice Blue models to the warm rose gold…